Want more Readers? Go to the Airport.

If you’re an Internet Entrepreneur, you no doubt spend some time in airports traveling around the world. Next time you’re waiting for your flight, stroll over to the Magazine stands and look at the covers of every magazine there.
What you are looking for is which headlines draw you in. Which headlines make […]

Sitemaps Standard Still Non-Functional

I was all excited about the sitemaps standard when I first heard about it.  The catch is, it's not clear when everyone will support it.  This URL indicates that the following URL-template:
<searchengine_URL>/ping?sitemap=sitemap_url
is used to ping the various search engines to let them know that a sitemap is present, or updated in the sitemaps standard.  […]

Be an Egghead: Looking for Guest Bloggers

Some of you may have noticed my appearance has been a bit spotty lately.  That's because I'm working feverishly on putting the final finishing touches on my book — chapters 9, 10, 11.  Some material has changed since the first drafts and I now must rewrite it.  This industry moves so quickly.
Obviously, this takes time.  […]

Site Review: www.pixellogo.com

PixelLogo is a graphic-design firm.  They author web site templates, corporate identity design, etc.  If I had to compare them to another company, I'd say they're more of a real design-firm, but with elements of TemplateMonster as well.  They apparently knew enough to hire some SEOs who look like they did quite a few things […]

Spam-o-Thon

The holidays are coming up along the end of the fiscal tax year. That’s 2 great reasons to give money to charity rolled into one.
Here’s what I propose:
1. We need to pick a charity. Please suggest something good in the comment section. It should be some credible and reasonably well known charity that […]

Google Funding Terrorists

Do you recall when the “funding terrorist” campaign was targeting Marijuana, online gambling and Porn? Almost everyone was happy to stand by and let that bullshit be spread around without questioning it - even many of those who understood that this was nothing but political scare tactics.
Who cares what the ignorant masses believe? It’s not […]

Top 5 Bizarre Web Searches In My Stats

Smart search engine marketers like you and me know to write rich content.  This helps to target the the oh-so-famous long tail of user searches.  But some people search for weird stuff; and sometimes Google just doesn't cut it on the relevancy.  In that case, we search engine marketers get a little tail we didn't […]

In Defense of Jason Calacanis

Most SEO is bullshit.  I'll be the first to agree with Jason.  Yes, I said it — and I'm an SEO.
Jason Calacanis states on his blog: "I don't hate SEO folks, and I don't think it's all B.S. — just most of it."
Now, let's get this straight.  I'm not an idiot; I don't think those […]

Jason Calacanis

Jason Calacanis, who was recently fired from AOL, feels that he is ready to run a Multi Billion dollar company yet is also under the impression that “SEO is Bullshit“.
Perhaps that mentality is part of why:
a significant portion of AOL’s 60 million Web pages simply don’t exist, as far as search engines […]

Book Preview: Introduction To Chapter 1

Posting has been a bit erratic.  But I haven't been sleeping much, either.  Guess what I've been editing?  Here's a preview –
You: Hybrid Programmer and Search Engine Marketer
Googling for information on the World Wide Web is such a common activity these days, that it is hard to imagine that just a few years ago […]