What Romance Novels Can Teach You About Powerful Copywriting

I don’t think there’s a more scorned form of literature than the romance novel. “Bodice rippers,” “trashy books” or “that Harlequin crap” are some of the more charitable terms I’ve heard. It was probably pure perversity that led me to try to write one. It was a lot harder than I thought it would be, […]

How to Succeed in Social Media

“A gossip is one who talks to you about others; a bore is one who talks to you about himself; and a brilliant conversationalist is one who talks to you about yourself.” ~Lisa Kirk
Any questions?

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Why Valedictorians Make Lousy Bloggers (And Class Clowns Rule)

Care to play a little game?
Okay, think back to your days in high school for a moment. Try to remember some of the class clowns. You know, the people that never seemed to get any work done, preferring to either tick someone off or make everyone laugh.
Can you remember what they looked […]

If I Twittered . . .

Twitter seems to me the biggest time sink since MMORPGs . . . with about the same amount of potential financial return per hour (about 40 cents).
Other than potentially spamming twitter through approved sites and then redirected links, I really don’t see myself ever using it. Log Spam? I guess it could be […]

DoS Attacks on SEOblackhat.com

Here I am on a cruise and on Vacation; using satellite Internet at 40 cents per minute and and about 12 kb/s. and someone decided that this week was a good time to launch a series of attacks on the seoblackhat.com
It started off Wednesday with a series of email attacks and turned into various DoS […]

How to Be a Copywriting Genius: The Brilliantly Sneaky Trick You Must Learn

Are your readers doing what you want them to do? Are they clicking through to your links, ordering your eBook or signing up for your opt-in? If not, you need to learn a master craftsman’s copywriting secret.
This technique acts like a remote control to get your readers to take action. Press this “magic button” […]

The Ultimate (Free) Landing Page Resource

I finally got around to creating a landing page for all the great articles and case studies that Roberta Rosenberg has done on landing pages in the last year. It’s a pretty hefty resource, and I haven’t seen this much landing page advice in one place outside of a paid product.
Also, I realize there are […]

Pizza.com Stolen From Some Schlep for Just $2.6 Million

From Slashdot:
the pizza.com domain name was sold for a ridiculous $2.6m bucks. Can there be a bubble and a recession at the same time, or do the two cancel each other out like Penn & Teller?
 

Here’s a recent picture of the submitter:

$2.6 Million is Ridiculous . . . ridiculously low.
Any big brand that didn’t buy […]

The Art of Blogging: Business or Pleasure?

Nowadays, everyone seems to think that making money as a blogger is a piece of cake. A lot of people make the mistake of starting out by picking a niche they are not exactly passionate about simply because it pays well.
In other words, they are just in it for the money and somehow consider […]

FSJFTW

Fake Steve Jobs For the Win:

You’ve got these weirdly smart and semi-nasty super-spoiled children who really believe they’re superior beings who shouldn’t have to work too hard and who really don’t take criticism well (because they’ve never received any in their sheltered little lives, and it just totally knocks them on their ass) and on […]